Executive Coaching- Helping leaders continue to “sharpen their saw”.
Weekly one on one leadership sessions with a client and his leadership team who were relatively new to their leadership roles. They were each experts in one particular function but needed guidance regarding strategic planning, decision making, employee performance reviews, delegating and effective communication with their team.
Marketing Strategy
Worked with a client’s marketing team and outside PR firm to help shape a national marketing strategy. This included Digital Marketing, Social Media, Print Advertising, National Press, Community Events etc.
Sales Strategy and Training
Strategized and set in motion a national wholesale program for a client that resulted in $8.5MM in additional annual revenue. Did the same for another client that resulted in a 312% increase in their wholesale channel revenue.
Strategic Planning
Made recommendations for a client’s key personnel needs for their rapidly growing organization. (COO, CFO, Director of Manufacturing Operations, Office Manager, Executive Assistant, E-commerce Manager, Production team, HR Consultant, Sales Administrator)
Drafted ad content, designed compensation packages and lead the interview process. Created job descriptions and ORG Chart for the client.·
Efficiency Improvement
. Worked with the production team on the line and identified simple process improvements that raised their output from 2400 units per shift to 4000 units per shift. This was accomplished in one 30 minute session.
Cost, Pricing and Margin Guidance
Helped a client reduce COGS by 45% through strategic outsourcing and negotiating more favorable arrangements. Negotiated a deal with Walmart that yielded an 11% higher margin than originally discussed. This was a $3.5mm/yr arrangement.
Cultural Change Management
Designed and implemented a new meeting structure for a client in all departments that increased communication, morale and inter-department information flow during a period of intense growth.
